Member-only story
Making Sure Every Dollar Spent On Paid Advertising Doesn’t Go To Waste
Strategies to help me and you stop burning money on paid ads.
Yesterday, I wrote about building your brand organically and this relates a lot to that post.
It’s a little different today, though, as I will be focusing on strategies that make the best use of losses on ad spend.
First, the mindset.
The Mindset — Everything Is A Learning Experience
When I first started dropshipping, I viewed it like gambling. I thought of it as throwing money onto ads and hoping you win something.
In fact, what I did probably sounded exactly like gambling or playing the lottery to my parents.
Every time I was about to spend money on Facebook ads, I would cross my fingers and say out loud, “There’s a chance I might become a millionaire tomorrow.”
Of course, I never became a millionaire and I lost a bunch of money trying to do dropshipping.
But it was because I viewed each loss as a loss and nothing else that prevented me from being successful.
Later on, as I learned more about online marketing, I realized that I could have been very successful from the start.