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Understanding Intent In Online Marketing
My biggest mistake made when trying to run a giveaway.
Back in August 2019, I was running a giveaway for Get Good At Badminton.
I was modeling my plan after Chapter 1 of the 30 Days book which I got from the One Funnel Away Challenge.
The plan was made by Trey Lewellen, one of the top ClickFunnels members in the e-commerce field.
His plan was to contact various companies in a specific niche to run a giveaway with their products and ask them to send an email out to their lists.
By having various companies send an email to their lists, Trey Lewellen then builds his own email list from people entering the giveaway.
He then uses an automated email sequence building relationships with his audience and also selling a few affiliate offers.
The emails used to build relationships with his audience are also used to gather information on what kind of t-shirt designs they would like.
